Be social, think social
In touch with the community
Don’t just listen, interact!
Facebook, Instagram, YouTube, LinkedIn

Social media marketing

Social media for tourism, trade & industry

Don’t just listen, interact! Social media have gone from a trend to a necessity for companies from all industries. We take care of your entire social media appearance – from the initial strategy all the way to community management and reporting.

Get active on the world’s biggest social network

Facebook marketing

Professional Facebook marketing by punkt & komma is effective and simple: Based on a comprehensive strategy and a detailed editorial calendar, we take care of your Facebook fan page. We draw up posts, interact with your community and optimise your content.

As a social media agency, punkt & komma makes sure that your Facebook fan page hits the bull’s eye with your customers – whether you’re a tourism region, hotel, retailer or manufacturing company. At the end of every month, a detailed report with all relevant metrics shows your page’s success.  

Let's get social
Visual-Storytelling auf Instagram. | © punkt & komma
Strategies with a vision

Our Facebook services at a glance

  • comprehensive social media strategy including strategy papers, planning of topics for the whole year, Facebook objectives, role allocation and Facebook personas
  • monthly editorial calendar in German and English
  • scheduling of posts on Facebook
  • Facebook community management
  • monthly report
     
Mitarbeiterinnen swipen am Handy durch eine Facebook-Seite. | © punkt & komma
Mitarbeiterinnen schaukeln im Office. | © punkt & komma

Sounds like the perfect all-in-one package? That’s exactly what it is.

Don’t hesitate to get in touch!
Visual storytelling with a strategy

Instagram marketing

As the “middleman” between brands, influencers and followers, we help companies create successful Instagram profiles. 

With their extensive know-how, our social media team assists you with everything from strategy to photography, videography and web analysis. A powerful package to get in touch with more than a billion Instagram users worldwide! Instagram generates reach, strengthens your brand image and offers an extremely active community.

Instagram success can be planned – and we offer you the complete package, from conceptualisation to reporting.

Mitarbeiterin auf einer Instagram-Seite. | © punkt & komma
Totally Insta-ready

Our Instagram services at a glance

  • comprehensive social media strategy including strategy papers, planning of topics for the whole year, Instagram objectives, role allocation and Instagram personas
  • visual language concept
  • monthly editorial calendar in German and English
  • scheduling of posts on Instagram
  • Instagram community management
  • hashtag monitoring
  • monthly report
Are you ready for Instagram? Let’s talk about it!
Lachende Mitarbeiterin am Laptop. | © punkt & komma
Das Team von punkt & komma bei der Arbeit. | © punkt & komma

That’s seven good reasons to rely on punkt & komma when it comes to Instagram.

Start your Instagram marketing with punkt & komma!
Collaborations with bloggers & influencers

Influencer relations

influencers and end customers is talking about companies and brands on the web. Whether you like it or not.

punkt & komma gives them something to talk about – with a clear objective. How does this work? With a strategic influencer concept and plenty of professional support.

All influencer services at a glance
Mitarbeiterinnen machen ein Selfie. | © punkt & komma
Because video content is king

YouTube consulting

An appealing YouTube channel gets you talked about. It provides people with information, helps them interact with you and makes them smile. It can also help to build your image, raise awareness and enhance customer loyalty.

The list of things that YouTube can do for you is long. After all, almost two billion active YouTube users are a force to be reckoned with.

We provide you with ideas, produce videos and manage your YouTube channel.

Looking for YouTube videos?

Arrange an appointment!
YouTube-Logo am Handy. | © punkt & komma
An inspirational search engine to drive traffic

Pinterest marketing

Everybody’s talking about visual storytelling – and Pinterest is an important part of it. The world’s biggest inspirational search engine is growing rapidly and has become a reliable content marketing tool for generating reach. What’s more, online content would simply be boring without some stunning imagery!

With a thought-out strategy, the use of Rich Pins and perfectly placed images on individual boards, Pinterest is a powerful addition to every content marketer’s portfolio.

We select the right images for you, prepare them for Pinterest use and monitor long-term success with Pinterest Analytics. In a timely, competent and professional manner. If required, we also use Pinterest Ads to push reach for trendsetters. 

Discover the power of visual inspiration – get in touch!
Mitarbeiterinnen surfen auf Pinterest. | © punkt & komma
Social Networks for B2B

LinkedIn & Xing

They’re a hotspot for professional networking, a place where employees become ambassadors, where it’s easy to stay in touch with your partners. LinkedIn and Xing are turning into an increasingly important part of social media marketing. We assist you in promoting events, creating a professional LinkedIn profile or boosting your business in terms of employer branding.

Any questions about LinkedIn & Xing? We have the answers!
Mitarbeiterin mit Kaffee bei der Arbeit. | © punkt & komma
Editorial quality meets performance – for even better content

Paid ads in social media marketing

Every good social media strategy needs an elaborate editorial calendar. To boost your performance even further, it can be complemented by paid ads.

Digital campaigns with Performance Ads can be run separately or as parts of a bigger campaign to make the most of your social media activities on Facebook, Twitter, Pinterest or YouTube. The performance-related aspects of our social media strategies are professionally handled by our colleagues from elements.at

More about our colleagues …
Powerful social media profiles

Visual storytelling

Successful social media marketing largely depends on the quality of your imagery. Photos and videos should reflect the spirit and values of the company – and, most importantly, appeal to the target group of the respective social media channel. Using the same images for brochures, websites and Instagram is simply not an option anymore.

Quite the contrary: Unique content with a storytelling focus gets your story across on social media. And our photographers and videographers know just what works on Instagram & Co.

Have you seen our visual storytelling services?
Eine alte Nikon-Kamera. | © punkt & komma
Comprehensive consulting

Social media workshops & consulting

For all those who would like to manage their social media channels themselves, punkt & komma offers individual social media workshops and special consulting packages.
We’re happy to share our know-how regarding Facebook, Instagram, LinkedIn, Pinterest and YouTube – whether it’s at your company or at our Salzburg agency.

We take pride in the fact that our workshops are anything but ordinary. Our hands-on approach comes across in every one of our training sessions – and the results speak for themselves. 

Find out more about the workshops …
Mitarbeiterinnen bei Blogger- & Influencer-Relation. | © punkt & komma
punkt & komma-Mitarbeiterin präsentiert die Ergebnisse der Analyse. | © punkt & komma
Our tip

Check out ContentCampus for a wide range of content marketing workshops!

To the ContentCampus